Walker Products is established as one of the largest privately-owned automotive aftermarket sensor manufacturers in North America. With our global marketing strategy, Walker Products serves all domestic and international markets through three manufacturing facilities and six distribution centers around the world.
As the Director of Product Management for Walker Products, you will be responsible for driving business growth and performance at the product portfolio level by using all key levers of commercial, product, engineering and operational excellence. Key performance indicators are revenue growth, from existing and new products and ROI /contribution margin for selected categories. You will be tasked with co-developing and co-leading/influencing customer and pricing, sourcing and service strategies in coordination with respective teams and functional leads. In addition, you will be responsible for managing directly or indirectly team(s) composed of product analyst, managers, engineers, material managers, and sourcing managers.
The ideal candidate will have experience in managing, motivating and mentoring product team members while researching and analyzing complex markets and have excellent written and verbal communications skills. Candidates with transportation parts backgrounds are preferred.
Key Responsibilities and Essential Duties
Manage a team of 3 to 10 direct reports (Product Managers, Assistant Product Managers analyst) and indirectly 2 to 10 engineers, material managers, and procurements professionals.
Lead the product team to define the category WIN strategy
Lead category “SWOT” updates
Lead/drive market analysis including analysis of competitive landscape, market segmentation
Provide support and leadership to the product teams in performing product trend and product gap analysis. Analyze new product opportunities and market conditions through trade shows, customer visits and field research.
Manage product portfolio in term of profitability, market share, growth rate, market segmentation and different life cycle phases.
Complete perpetual gap analyses.
Ensure overall category strategy cohesion by influencing, provide oversight on category cross functional team including sourcing, engineering, quality, material management.
Lead and coordinate a cross functional teams composed of Product Managers, Engineering and Supply Chain to drive new product launch process.
Implement new product projects for assigned product categories. Key deliverables are speed to market,12 and 24 months revenue from new product, and development costs.
Manage Workflow - Remove bottleneck by managing product launch process load, by negotiating resource with internal stakeholders, and by building process and capability enablers.
Ability to manage budgets.
Provide performance coaching and mentoring.
Provide on the job training on technical and soft skills (category management, life cycle management, as well as communication, influencing, formal problem solving.
Develop analytical insights to inform and influence product road maps and business decisions to help improve the consumer experience. This includes market price modeling, customer research and competitive analysis.
Build and own new products from ground level and work to continuously scale and evolve current products in the automotive and Othermotive® markets.
Own the product development process: see projects through from concept and planning to development, launch, and post-launch iterating. Partner with the engineering team and other cross-functional teams to define, document, and communicate objectives, requirements and constraints for product initiatives and releases.
Lead and collaborate with the broader cross-functional team, including Engineering, Purchasing, Quality Control, and Inventory Management to drive results and profitability.
Manage product life cycle in terms of development, launch, growth, maturity, and phase-out.
Develop and implement long-term product marketing strategies to support profitable sales growth and market share expansion.
Plan and implement new product introductions including market penetration strategy, pricing, promotion, training, demonstrations, and literature.
Assist in the development of product data – attributes, applications, industry standards.
Understand products, applications, systems, and business needs of potential customers.
Perform market, industry, and competitor research to fully understand the global competitive landscape.
Manage projects in conjunction with Sales, Marketing, Engineering, and/or third parties.
Liaison to factory and overseas marketing personnel to define, justify, and coordinate new product development and product requirements for global markets.
Coordination with Supply Chain Management on sales forecasts, new product introductions, and product phase-out, to support inventory planning.
Develop objectives and key results to build short, medium and long-term product road maps that take products from conception through launch and expansion.
Collaborate with cross-functional teams to identify and prioritize product changes to meet customer needs and maintain unrivaled customer satisfaction.
Continually measure solutions to see if they have solved the problems at hand, via both qualitative and quantitative measures.
Understand the strategy(ies) or product(s), market(s) and operational structure(s) to be able to draft responses to Executive inquiries where appropriate.
Prepare content as part of the company’s annual Executive conferences and other industry events.
Work closely with Marketing Representatives, Sales Professionals, and other internal stakeholders to research new product ideas.
5+ years of Product Management experience preferably within the automotive aftermarket or transportation parts industry a plus.
Research experience utilizing third-party data provider platforms a plus.
Understanding of key macroeconomic, industry and regulatory trends affecting our business and the potential impacts (or opportunities created) for our strategies.
Highly resourceful; ability to exercise superior judgment regarding internal requests: to interpret them, ask appropriate questions, seeking guidance and escalating issues as appropriate.
Excellent communication skills, both written and verbal.
Ability to interact directly with all internal departments and senior management.
Excellent Microsoft Office Suite skills for creating and maintaining databases.
Experience managing multiple projects simultaneously and working collaboratively as part of a team.
Personal Attributes: Be highly motivated to succeed and to foster the success of his/her direct reports.
Demonstrate the poise, confidence and professionalism to establish relationships, garner support and engage team members to ensure successful completion of projects.
Desire to be in a dynamic role with a high level of rigor and where the work may change day-to-day.
Be a self-starter who originates ideas and identifies and captures opportunities and can push forward on initiatives with limited oversight or guidance.
Have excellent interpersonal and communication skills (verbal and written) – must show aptitude for explaining technical concepts clearly and simply.
Possess outstanding attention to detail and superior organizational skills.
Have strong integrity, professionalism and dedication to excellence.
Excel in a demanding, fast-paced environment while maintaining the highest quality standards.
Be a natural problem solver who can independently identify and recommend improvements to enhance productivity and efficiency.
About Walker Products
Walker Products began supplying the fuel system needs of the automotive industry in 1946. Today Walker is one of the largest, privately owned manufacturers of fuel system components and engine management sensors. We have five manufacturing locations: Garden Grove, California, two in Western Colorado: Fruita and Grand Junction, one in Palmetto, FL and one in Pacific, Missouri.
We serve major Original Equipment Manufacturers, Co-manufacturers, Rebuilders and Retail customers in the fuel, engine management and exhaust markets worldwide.
Our product offerings include:
• Carburetion Repair Kits and Accessories
• Fuel Injection Repair Kits and Accessories
• Oxygen Sensors
• Engine Management Devices – including ACT Sensors, ECT Sensors, Cam & Crankshaft Position Sensors, EGR Valve Position Sensors, EGR Valve Pressure Sensors, MAP Sensors, MAF Sensors, Throttle Position Sensors, EGR Valves, IAC Motors, TABPV, Fuel Pressure Regulators, TBI & Port Fuel Injectors and Fuel Seal Repair Kits
• Ignition Wire Sets and Ignition Coils
We are committed to supplying products manufactured to meet or exceed OEM standards and specifications. This effort is backed by our own manufacturing, ...product management and engineering staff to ensure it is maintained and accurate in the production of quality parts, vehicle applications, instruction sheets and technical support.